Nom de l’auteur/autrice :Alex Jaglale

Definition Sales performance is the comprehensive measurement and analysis of a sales team’s or an individual’s effectiveness in achieving their […]

What is Pipeline Coverage? Definition Pipeline coverage (or « pipeline cover ») is a sales metric that measures the ratio of your

Definition A Key Performance Indicator (KPI) is a measurable value that demonstrates how effectively a company, team, or individual is

Definition Contact management is the process of collecting, storing, organizing, and tracking information about your customers, prospects, and other business

Definition Lead management is the systematic process that businesses use to capture, track, qualify, and nurture potential customers (leads) from

Definition A Customer Data Platform (CDP) is a specialized software system that collects, unifies, and organizes customer data from a

Definition SaaS (Software as a Service) is a software distribution model where a third-party provider hosts an application and makes

Definition Enterprise Resource Planning (ERP) is a type of software system that organizations use to manage and integrate their core

Definition Sales automation is the use of software and technology to streamline and automate repetitive, time-consuming administrative tasks in the

Definition The customer journey is the complete story of a customer’s relationship with a company, encompassing every interaction or touchpoint